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Predictive Analytics – Worth the Investment?

The answer is YES! I have written a few blogs about predictive analytics, but wanted to take a small step back and define predictive analytics. There are various thoughts, ideas, perceptions etc. and a lot of talk about predictive analytics being the next wave in big data analytics. But what is it exactly? Remember the movie Minority Report? Well, we aren’t quite there – where we are predicting whether anyone will …Read More

Predictive Analytics – Crystal Ball?

How Everyone Can Harness the Power of Predictive Analytics We would all love to have a crystal ball to tell us what will happen in the future or what we should do next, but, unfortunately, that isn’t reality. In the business world, having insight into possible future scenarios and recommendations on what to do next would be a wealth of information. It could help us grow sales & retain customers, …Read More